It happened. It’s common. In Sarcoxie, MO lies Gilbert H Wild, 500 acres of farmland brimming with blooms every year. Daylilies at that, so the fields are in bloom all summer. Each day one bloom opens on a stalk to reveal a colorful flower. At day’s end the bloom closes. The stalk contains many buds that will open one after the other, day after day, creating a collage of blossoms without end- for the whole summer.
I mean, 500 acres of flowers is A LOT of flowers. If you’re out that way drop in to see them. Wild’s also grows peonies, iris, hosta, and lilies. Smells nicer at Wild’s than some of our more husbandry stocked fields.
So how is it that Gilbert H Wild’s website doesn’t rank on the first page for “daylilies”? Well, it is on its way… because E Market Solutions is Optimizing toward that end. When we first began working with this account we were either finding them on page 48 of Google search results, or at times not at all. E Market calls this “The Abyss”. Now www.gilberthwild.com is holding a page two Google rank for “daylilies”.
How many other businesses that are truly the leader in their industry are not ranking in the top three pages of search results for their most prominent keyword, where their next generation of potential buyers can find them? These are great, established businesses with online earning potential and they’re drowning in “The Abyss” of search engine results pages. My account, Gilbert H Wild & Son LLC has been around since 1885 and produces five issues of mail order catalog ever year. As society transitions into more online purchasing year after year, why shouldn’t my client dominate this online selling field as well? Another real life example- my mom shops catalogs, I buy online.
If your business has a website, don’t expect it to perform heroic sales if it’s still lying lifeless in the Abyss. Call E Market. Get the rank. Get the traffic. Get the sale.
Abby Kittrell; President
